Alexander Johnstone
Founder & CEO

As Founder & CEO of World Advisory, Alexander Johnstone is responsible for managing the company’s operations as well as overseeing its general direction and growth.

Johnstone founded The World Advisory Company in 2010 in Washington, D.C. as a general management consulting firm for small businesses struggling in the economic recession.

As time progressed, the services evolved to more effectively meet the actual needs of small business owners. Johnstone personally worked with hundreds of small business owners to truly learn what was needed. He even organized and hosted the Small Business Expo of Washington, D.C. twice.

Today, World Advisory has a team of Business Consultants that help people all over the U.S. Johnstone is leading a movement to make starting and growing a business easier and more enjoyable.

Johnstone graduated from Florida State University, where he serves on the Young Alumni Council. He currently lives in Washington, D.C. with his wife Michelle and son Bennett. Lex Johnstone

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Erik Mosich
Chief Operating Officer

As the Chief Operating Officer of World Advisory, Erik Mosich is responsible for managing many aspects of the company on a daily basis. He works endlessly to improve efficiency and organization within World Advisory’s structure.

Erik’s dedication, work ethic, and experience is vast with him having held many influential roles across numerous industries, in addition to starting his own bookkeeping firm.

Erik is a US Marine with two letters of appreciation from a two-star Major General and a third from a Colonel for exceptional performance of his duties. He lives in Clearwater, FL in the Tampa Bay area.

Marcus McCoy
Business Consultant

As a Business Consultant for World Advisory, Marcus McCoy works directly with many small business owners to help them succeed and reach their full potential.

Marcus is incredibly talented and brings natural creativity toward strategic marketing and much more. He has several years of experience in starting and growing small businesses and has worked in all types of industries.

Marcus graduated from Brigham Young University with a Bachelor’s in Psychology. He currently lives in Fairfax, VA with his wife and two sons.

Joey Hoellerer
Business Consultant

As World Advisory’s newest Business Consultant, Joey Hoellerer interacts with numerous small business owners in an effort to advise entrepreneurs on strategic planning and marketing goals.

Joey is also employed at a trade association in Washington, DC and has previously held several positions within the political arena.

Joey graduated from Auburn University with a Bachelor’s Degree in Political Science. He currently lives in Arlington, VA.

Elyse Hall
Business Consultant

As a Business Consultant for World Advisory, Elyse will be working with small businesses to help them succeed and achieve their goals.

Her background is in marketing and she has extensive experience with business development, campaign strategy, and event management.

Elyse has a degree in Psychology and Business/Economics from Randolph-Macon College. She currently lives in Leesburg, VA.

Steve Wilcox
Client Relations Manager

As a Client Relations Manager for World Advisory, Steve is responsible for communicating with small business owners, bringing them on board as our Clients, and ensuring their satisfaction.

Steve is very hard working, motivated,enjoys helping people and has many of experience in working with small business owners.

He has a Bachelor’s Degree from the University of Florida and an MBA from the Keller Graduate School of Management. He currently lives in Chicago, IL.

Musa Bassey
Client Relations Manager/Intern

Musa Bassey is currently a student at Georgetown University and is serving as a Client Relations Manager through our Summer Internship program.

Musa is incredibly bright, ambitious and has a strong desire to help people. We’re very fortunate to have him as a part of our team.

Although Musa attends school in Washington, DC, he will be spending the summer in his hometown of Oxnard, CA.